Deborah S. Mattox
Senior Marketing Project Manager
- Role
- Digital Marketing Manager at Verizon Business
- Location
- Manchester, NH, US
- LinkedIn followers
- 500 followers
About Deborah S. Mattox
Senior Marketing Project Manager (PMP)| Campaign Delivery | Digital Marketing | Cross-Functional LeadershipPMP-certified marketing leader with 15+ years of experience driving data-driven, results-focused campaigns across digital, content, and integrated marketing channels. I blend strategic planning with hands-on execution to deliver measurable growth, brand engagement, and customer acquisition.I specialize in building and executing high-impact marketing strategies rooted in SMART goals, KPIs, and agile project management principles—ensuring initiatives are delivered on time, on budget, and aligned with business objectives. My approach combines strong cross-functional collaboration with deep customer insight to create authentic, high-performing campaigns that convert.A proactive, roll-up-your-sleeves professional, I thrive in fast-paced environments where strategy meets execution. I love to translate business goals into compelling messaging, optimized digital experiences, and actionable results—not just buzzwords.Core strengths: Strategic marketing, project leadership (PMP), campaign execution, stakeholder collaboration, data-driven optimization, brand storytelling, and performance marketing.
Experience
Digital Marketing Manager
Jun 2021 — Present · Ashburn, VA, US
Manage the web presence for Verizon’s Fios Business Internet, utilizing Adobe Experience Manager. Implement highly personalized, dynamic online experiences, displayed according to visitor profile. Collaborate with design, SEO, testing and analytics teams to ensure pages are effective brand ambassadors, consistently optimized and delivering leads. Key achievement: Consistent increases in all KPI metrics quarter over quarter, including quality visits (20%), conversions (15%), form completions (23%), and chat (7%).(Q2 2023 data)
Education
Project Management Institute
Certificate, Project Management
Hootsuite Academy
Certificate, Social Media Marketing
2018 — 2018
Skills
- Online Marketing
- Start-Ups
- Management
- Event Planning
- Event Management
- Marketing Communications
- Product Marketing
- Business-to-Business (B2b)
- Marketing Strategy
- Marketing
- Account Management
- Strategy
- Email Marketing
- Engineering
- Electronics
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