Deborah Loercher
Brand Strategist, Anoroc Agency
- Role
- President at Anoroc Agency
- Location
- Raleigh, NC, US
- LinkedIn followers
- 500 followers
About Deborah Loercher
Anoroc creates multifaceted experiences that connect people to brands in harmonious…
Experience
President
Mar 1993 — Present
Deborah designs communication, branding, digital and social media influence strategies that create unshakable bonds between brand and target audience. Deborah helps organizations re-event, re-emerge and re-position to better demonstrate their profound impact and why they matter in the lives of those they serve.She founded Anoroc Agency after more than 15 years in strategic marketing and communications. An expert in emotional branding, she has worked with numerous clients to create brand platforms that change perceptions and significantly increase market share in overly competitive markets.
Education
North Carolina State University
Public Relations, Advertising, and Applied Communication
1990 — 1992
Shepherd University
Bachelor of Arts (BA), English, Public Relations, Marketing Communications, Journalism
1979 — 1983
Skills
- Marketing Communications
- Brochures
- Marketing Management
- Non-Profits
- Advertising
- Corporate Communications
- Marketing
- Public Speaking
- Integrated Marketing
- New Media
- Online Marketing
- Fundraising
- Marketing Strategy
- Newsletters
- Market Planning
- Trade Shows
- Creative Direction
- Strategic Communications
- Strategy
- Strategic Planning
- Nonprofits
- Graphic Design
- Branding & Identity
- Direct Marketing
- Social Media
- Brand Development
- Logo Design
- Corporate Branding
- New Business Development
- Press Releases
- Digital Media
- Social Networking
- Social Media Marketing
- Event Planning
- Adobe Creative Suite
- Strategic Consulting
- Online Advertising
- Copywriting
- Web Design
- Email Marketing
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