Deborah Cad
Creative Director @Kanahoma
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WORK HISTORY
Creative Director @Kanahoma
Lead creative strategy, team development, and campaign execution for an over 15-client portfolio at a fast-moving, education-focused agency.Scaled the creative team from 5 to 10, hiring and managing multidisciplinary talent across the U.S, Mexico, and South America.Direct strategy, concepting, production, and delivery across CTV, paid social, OOH, web, and integrated campaigns.Partner with clients and executive leadership to define brand positioning, creative direction, and long-term growth strategy.Oversee complex video and photo productions — casting, scripting, shot lists, and on-set creative direction — to deliver compelling brand stories.Mentor ACDs, designers, copywriters, and video editors, strengthening creative craft and team cohesion.
EDUCATION
University of New Hampshire
B.A., English/Journalism
SKILLS
ABOUT DEBORAH CAD
I’m a creative director and brand strategist with 15+ years leading creative teams, defining brands, and delivering campaigns that drive leads for my clients. My work lives at the intersection of brand storytelling, performance marketing, and creative leadership, and my passions are developing creative talent and helping a brand find its voice, sharpen its identity, and show up in the world with clarity and charisma.I’ve scaled creative teams, reimagined brand systems, led award-winning campaigns, and directed large-scale productions across mission-driven organizations. I love the entire creative process — from insight and strategy to concepting, scriptwriting, casting, and on-set direction. I’m as comfortable in a creative brainstorm as I am in client pitch, and I thrive in fast-paced environments where collaboration and quick decision-making is key.A few things I’m especially proud of—Grew a creative department from 5 to 10 in one year, hiring domestically and internationally and strengthening our capabilities across design, copy, and video—Manage creative strategy and execution for 20+ clients—Have spent my career building authentic stories, shaping brand reputation, and helping organizations grow through smarter, more emotionally grounded creative.At the end of the day, I care about clarity, collaboration, and meaningful work — the kind that inspires teams, energizes brands, and earns measurable results.Need creative solutions to your brand and marketing challenges? Want to debate Oxford commas and emdashes? I\'m always down to chat!
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