Deborah Lacerda
Senior Business and Data Analyst, Reliability Program @Electricity Canada
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WORK HISTORY
Senior Business and Data Analyst, Reliability Program @Electricity Canada
Ottawa, ON, CA
In my role as a Senior Business and Data Analyst in the Reliability Program at Electricity Canada, I enhance data quality and analytics for industry reliability. I collaborate with members to ensure high standards in data governance and accuracy, generating impactful Power BI visuals and reports that support committee decisions and strategic insights. My responsibilities include predictive and root cause analyses, as well as developing data-driven presentations to communicate actionable insights effectively.Key Responsibilities- Act as a data steward, ensuring quality management practices for the reliability committees and aligning with NERC compliance standards- Conduct advanced statistical and trend analyses to identify patterns and support reliability initiatives, utilizing ETL processes for accurate data handling- Design and maintain Power BI dashboards, creating interactive and visually compelling reports for stakeholders.Lead training sessions on data tools, enhancing team and member data literacy- Develop and redesign workflows using Visio, including reviewing electrical circuit drawings- Create SharePoint pages to centralize resources and improve knowledge sharing among stakeholders- Build and distribute newsletters using Mailchimp to effectively communicate updates and insights- Support reliability committee operations through logistics, agenda development, and post-meeting follow-up on key decisions- Collaborate across departments to meet data needs, providing cross-functional support on projects and strategic initiatives.In this position, I am building expertise in data visualization, committee management, and industry-focused analytics while working with an exceptional team committed to advancing reliability and performance in the Canadian energy sector.
EDUCATION
Toronto Metropolitan University
Internationally Educated Engineers Qualification Bridging (IEEQB), Electrical and Electronics Engineering
Algonquin College of Applied Arts and Technology
Associate's degree, Web Development & Internet Applications
Cefet/RJ - Centro Federal de Educação Tecnológica Celso Suckow da Fonseca
Bachelor's degree, Electrical Engineering
Universidade Católica de Petrópolis
Postgraduate Degree, Electrical Power Engineering
ABOUT DEBORAH LACERDA
AboutSenior Business & Data Analyst | Driving Reliability with Data Insights | Power BI, SQL, Python & Power Apps BSc in Electrical Engineering | Algonquin College – Web Development & Internet Applications Specialized in the Canadian Electricity Sector, Data Governance, and Industry Performance MetricsAs a Senior Business and Data Analyst at Electricity Canada, I leverage my foundation in Electrical Engineering and over a decade of experience in the energy sector to drive industry-wide reliability and strategic business outcomes. I specialize in bridging the gap between technical complexity and stakeholder needs, transforming raw utility data into actionable insights that inform critical decisions for national committees.Currently, I act as a Data Steward for the Reliability Program, where I manage complex data quality practices and ensure high standards in data governance for the Canadian electricity industry. My work involves- Strategic Analytics: Conducting advanced statistical and trend analyses to identify patterns, support reliability initiatives, and perform predictive root cause studies- Business Intelligence: Designing and maintaining sophisticated Power BI dashboards that empower the Distribution, Transmission, and Generation Reliability Committees with interactive, high-impact visuals- Process Automation: Utilizing Python, SQL, and Power Apps to streamline ETL processes and develop user-focused solutions that enhance operational efficiency- Member Engagement: Leading training sessions to increase data literacy among industry members and managing stakeholder communications through centralized SharePoint resources.My professional background includes a diverse technical stack—from full-stack development at Nokia to power market planning and regulatory studies in global organizations like Neoenergia and Brookfield Renewable. This unique combination allows me to approach data challenges with both a developer\'s precision and an engineer\'s strategic vision.I am passionate about continuous learning and contributing to a team that values innovation and excellence in the Canadian energy landscape. Let’s connect and build a more reliable future together!
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