Debora C.

American Bar Association

Role
Deputy Design Director at American Bar Association
Location
Houston, TX, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Debora C.

Communications expert with experience in utilizing art/creative direction skills to…

Experience

  1. Deputy Design Director

    American Bar Association

    Aug 2009 — Present · Chicago, IL, US

    Collaborate with publisher, managing editor to develop/execute design projects for flagship monthly ABA Journal magazine read by half of the nation’s 1 million plus attorneys, website, advertorial sections, Media Kit and other communication vehicles. Produce layout/design for feature and departmental pages of ABA Journal, coordinate hiring of nationally recognized photographers/illustrators.Executed complete redesign of magazine to update visual impact and implement structure to enable greater flexibility to integrate copy with visual components, collaborating with editors of 15 departments to incorporate unique design for each department’s monthly section, introducing new typeface families to create better balance with visual elements. Members of ABA board of editors – comprising attorneys from throughout U.S. – used redesign as guide for legal publications in their sections. Design annual “best of law blogs” issue, one of magazine’s biggest-selling brands, featuring 100 winners in different law categories. Issue is key component of ABA’s branding strategy, being promoted throughout year. Achieved significant cost savings by securing high-level photo, illustration and graphic design professionals for contract assignments – typically 25 per issue – for editorial rates through extensive network of industry contacts.Gold and Silver Medal for Art Direction; Photography from Azbee Awards of Excellence, The American Society of Business Publication Editors.2014 Magazine of the Year; Azbee Awards of Excellence, The American Society of Business Publication EditorsEarned Award of Excellence for Art Direction from American Illustration 33.Tapped to design high-profile stories throughout year, particularly those related to causes supported by board of editors or ABA president.Chosen to judge Folio magazine’s 2012, 2013, 2014 Ozzie Awards program for design.

Education

  • The School of the Art Institute of Chicago

    HTML and CSS Web Design

    2014

  • Illinois State University

    BS

Skills

  • Quarkxpress
  • Corporate Identity
  • Pre-Press
  • Fashion
  • Branding
  • Magazine Design
  • Branding
  • Art Direction
  • Layout
  • Storytelling
  • Brochures
  • Typography
  • Publications
  • Creative Strategy
  • Logo Design
  • Indesign
  • Graphics
  • Photography
  • Brand Development
  • Publishing
  • Illustrator
  • Art
  • Catalogs
  • Illustration
  • Visual Communication
  • Creative Direction
  • Advertising
  • Magazines
  • Website Development
  • Editorial
  • Web Design

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Debora C. — Deputy Design Director at American Bar Association in Houston, TX, US | Unifers