Debmalya Shee

About Debmalya Shee

I’m a performance-driven digital marketing strategist with over 12 years of experience in building growth from the ground up. Currently spearheading digital strategy at KGK Group, I operate at the intersection of marketing, technology, and brand communication, driving business outcomes through data backed campaigns and integrated marketing.Certified in advanced digital tools and strategic marketing, I’ve led full-funnel campaigns across paid media, CRM, SEO, and content, consistently aligning digital efforts with business goals. My role involves strategizing and optimizing digital footprints, driving demand generation, and ensuring ROI-positive outcomes through targeted, insight-led initiatives.I collaborate closely with CXOs, internal teams, and external partners to deliver SMART, ROI-oriented campaigns that strengthen brand presence and business performance. My passion lies in transforming insights into impact. Leveraging analytics, storytelling, and Martech innovation to fuel sustainable growth.Certifications MBA in Marketing Management – ICFAI University Digital & Social Media Marketing Strategy – IIM Calcutta Google Ads | Google Analytics | Google CM 360 HubSpot Inbound MarketingCore Strengths Goal oriented, purpose-driven mindset. Data-driven storytelling & decision-making. Agile & adaptive to digital innovation. Passion for continuous learning & upskilling. Comfortable with travel & cross-functional collaboration.🤝 Strong leadership, communication, and team-building skills. Sharp research & documentation abilities. Expertise in Digital Marketing, Brand Management, Strategy & IMC.

Experience

1. Marketing Communications Manager

   Bobrick

   Sep 2025 — Present · Bengaluru, IN

Education

• ICFAI University

  Master of Business Administration - MBA, Marketing

  2018 — 2020

• Uttarpara Amarendra Vidyapith

  High School Diploma, Science

  1998 — 2006

• Indian Institute of Management, Calcutta

  Executive Pogram, Digital and Social Media Marketing Strategy (EPDSMMS)

• EIILM University

  Bachelor of Science - BS, Computational and Applied Mathematics

  2009 — 2011

Skills

• SEO
• Smo
• Social Media Optimisation
• Sem
• Ppc
• Ecommerce Marketing
• Email Marketing
• Brand Strategy
• Content Marketing
• E-Commerce Management
• E-Commerce Stratigist
• Online Marketing
• Search Engine Marketing
• Sentiment Analysis
• Google Analytics
• Google Adsense
• Business Analytics
• Text Analytics
• Digital Marketing
• Mobile Marketing
• Online Reputation Management
• Ppc Advertising
• Search Engine Optimisation
• Affiliate Marketing
• Social Media Marketing
• Web Analytics
• Ppc Bid Management
• Smm
• Data Analysis
• Brand Development
• Analytics
• Web Site Traffic Growth
• Google Adwords
• Data Science
• Ecommerce Business Analytics
• Sms Marketing