Debby McDowell

Marketing Manager @Apem

Carlsbad, CA, US
EMAILS
d••••••••@apem.com
MOBILE NUMBERS
+17•••••••26

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WORK HISTORY

Apr 2008 — Present

Marketing Manager @Apem

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Responsible for all APEM, Inc. Marketing and Communications in North America, including the design & distribution of online and print collateral for the APEM, CH Products and MEC brands. Collaborates with other members of the Global Communications Team on all Corporate Marketing & Communication decisions and best practices for the US market. Manages all US marketing initiatives including advertising, publications, direct and B2B & co-op market programs, and tradeshows and events. Develops and executes product launches, working closely with Sales, Product Management & Engineering as well as key customer accounts to help promote and strengthen the APEM brands. Responsible for all APEM social media platforms from 20••••20.

SKILLS

MarketingMulti-Channel MarketingOnline MarketingStrategyInternational SalesManagementMarketing StrategyCompetitive AnalysisEditorialEmail MarketingConsumer ElectronicsIllustratorProject ManagementCopywritingAdvertisingRetail MarketingSalesSocial Media MarketingB2b MarketingPress RelationsKey Account ManagementPublic RelationsDigital MarketingSales ManagementDirect MarketingAccount ManagementNew Business DevelopmentStrategic PlanningOnline AdvertisingB2bSocial MediaProduct DevelopmentConsumer EleHtmlCross-Functional Team LeadershipManufacturingBusiness DevelopmentTeam LeadershipProduct LaunchStrategic Partnerships

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