Debatri Mallick

Community Manager @Superprof

Paris, FR

Nurturing customer relationships through CRM platforms, while continuously improving lead conversion and retention.· Developing monthly and yearly editorial calendars aligned with content marketing goals and seasonal brand campaigns.· Leading creative strategy and designing content for global social media channels, ensuring strong brand voice and consistency.· Driving content marketing through blog writing, visual storytelling, and strategic distribution across media platforms.· Assisting in SEO execution by performing keyword research, building landing pages, publishing blog posts, and handling off-site efforts.· Monitoring campaign KPIs and delivering data-driven recommendations to optimize performance and user experience.· Planning and running digital marketing campaigns across Meta Ads, Google Ads, and LinkedIn, optimizing cost-per-lead and reach.· Translating French website content into English to support localization across global markets.· Increasing customer care ratings on Trustpilot and Google by executing responsive support and client success strategies.