Debashish Sarma
MBA Candidate @ UNC Kenan-Flagler | Venture Fellow | Ex-Tesco & Amazon | Data-Driven Strategist in Retail & Healthcare
- Role
- Strategic Marketing Intern at Vectra Automation, Inc
- Location
- Chapel Hill, NC, US
- LinkedIn followers
- 500 followers
About Debashish Sarma
I have 7+ years of experience driving growth, pricing strategy, category management…
Experience
Strategic Marketing Intern
May 2025 — Present · NC, US
Established and led Vectra’s marketing function, building and managing a team of 4, and created a comprehensive commercial roadmap that included competitor research, pricing strategy, and content development Identified and developed a strategic partnership with a venture-backed company whose offerings aligned 30% with Vectra’s roadmap, validating synergy and advancing cross-functional stakeholder engagement Integrated HubSpot CRM with the company website to automate lead capture and nurturing, drove SEO improvements that lifted organic search traffic by 40%, and advanced Generative Engine Optimization (GEO) initiatives that expanded brand visibility in AI-driven search and increased qualified inbound leads by 30% Built and implemented custom AI bots to automate marketing tasks, cutting manual workload by 40%
Education
UNC Kenan-Flagler Business School
Master of Business Administration - MBA, Concentrations: Marketing, Healthcare, Consulting, Business Analytics, and Operations.
Sikkim Manipal Institute of Technology
Bachelor of Technology (B.Tech.), Mechanical Engineering
2012 — 2016
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