Deasia Washington
Strategic HR Leader & Business Partner | MBA | Fortune 500 Experience in Organizational Transformation, Talent Strategy, and Executive Partnership.
- Role
- Regional Human Resources Manager at CarMax
- Location
- Richmond, VA, US
- LinkedIn followers
- 500 followers
About Deasia Washington
Human Resources Business Partner with 8+ years of experience partnering with executive…
Experience
Regional Human Resources Manager
Apr 2022 — Present · Richmond, VA, US
Strategic HR Leadership & Business Partnership:Partner with RVP and Senior Leaders to design and execute people strategies advancing business goals. Lead organizational design, workforce planning, and transformation across the CEC network—including Core Sales expansion, Chat pilot stabilization, and Logistics & Transportation onboarding—driving alignment, engagement, and readiness.• Championed CEC Chat pilot redesign, consolidating roles, formalizing structure, aligning pay, and executing targeted change management communications.Performance, Talent & Engagement Excellence:Led performance calibration, succession planning, and talent reviews across multiple units. Coached leaders to elevate associate experience, drive accountability, and strengthen bench readiness.• Redesigned CEC leadership pipeline after “Lead” role suspension, creating a direct CXC-to-Manager pathway via MDP. Implemented structured communications and “non-production” time codes—growing MDP pipeline 40% and closing a 35% manager attrition gap.Change Management & Organizational Transformation:Drive enterprise-wide transformation through structured change management, design, and scalable process improvements.• Led Logistics & Transportation centralized onboarding, partnering cross-functionally. Piloted on the East Coast, scaled companywide—reducing driver downtime 93%(30→2 days) while improving retention, efficiency, and associate experience.Associate Experience & Culture Champion:Lead initiatives strengthening associate trust, engagement, and connection to company culture. Leverage data, coaching, and change management to enhance experience and resilience.• After AVS decline (77 overall, 14 managers <80), partnered with East Coast RVP for AI-supported sentiment analysis. Identified communication and change fatigue, launched a regionwide action plan with talking points, toolkits, and live coaching—raising AVS to 84 and improving 12 of 14 focus managers above 80 in one cycle.
Education
Strayer University
Master of Business Administration - MBA, Business Administration and Management, General
Virginia State University
Bachelor of Science - BS, Business Management: Human Resources
2014 — 2017
Strayer University
Master of Business Administration - MBA
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