Deanna Spence

About Deanna Spence

I am a results driven executive leader with extensive knowledge of end-to-end design…

Experience

1. Executive Director, Global Creative Operations

   NARS Cosmetics

   Oct 2021 — Present · New York, NY, US

   Lead department and all project and resource planning for marketing and creative workflows at top global cosmetics brand. Overhauled launch development timeline and processes to consistently deliver award winning product, packaging, visual merchandising and 360 campaigns on time and within budget. Liaise with regional and market-level teams to ensure global content meets local needs, supporting market localization workflows. Partner with outside agencies to drive best in class content.• Optimized project tracking and metadata in PM software and DAM system to accurately capture project metrics reporting, allowing for better resource planning and risk mitigation.• Created process and timelines for all regional/market level creative requests, generating guidelines to support localized initiatives and maintain brand image/equity.• Partner with Technology and Creative leads to assess future AI integration potential.

Education

• Fashion Institute of Technology

  Master of Professional Studies

• University of Miami

  Bachelor of Arts - BA

Skills

• Product Development
• Beauty
• Microsoft Project
• Creative Services
• Marketing
• Trello
• Product Launch
• Consumer Products
• Photography
• Brand Development
• Management
• Project Management
• Creative Direction
• Adobe Creative Cloud
• Team Leadership
• Beauty Industry
• Budget Management
• Jira
• Basecamp
• Asana
• Business Process Improvement
• Budgets
• Fashion
• Brand Management
• Packaging
• Retail
• Product Marketing
• Merchandising