Deanna Haas

About Deanna Haas

I\'ve spent fifteen years in proptech building the kind of partnerships and revenue engines that don\'t come with a playbook. My career has taken me through some of the most interesting moments in real estate tech — from Zillow and Auction.com to three acquisitions — and for the last seven years I\'ve been SVP of Growth at SOLD.com, where I joined six months after launch as employee #13 and helped build the company from the ground up. That\'s meant everything from launching new products and revenue streams to building our agent network to members, establishing strategic partnerships with the biggest brokerages and disruptors in the country, and hiring and developing the teams that run it all. The throughline across everything I\'ve done: I find the growth opportunity that isn\'t obvious yet, build the relationship or the deal or the product that unlocks it, and then scale it. I\'ve done that as a solo operator and as a leader, and I\'m at my best when I\'m doing both.

Experience

1. SVP, Growth

   Sold.Com

   Oct 2023 — Present · Irvine, CA, US

   Responsible for driving revenue growth across multiple divisions and channels within SOLD.com. Pivotal in charting the company\'s path to profitability and scaling our market presence.Key Responsibilities-Develop and execute growth strategies to increase revenue across all business divisions and channels-Lead and manage cross-functional teams to ensure alignment with growth objectives-Identify and seize opportunities for expanding market reach and penetration-Oversee sales initiatives to maximize lead generation and conversion-Collaborate with senior leadership to set revenue targets, establish KPIs, and track performance-Continuously analyze market trends and competitive landscapes to make informed decisions-Develop and maintain strong relationships with strategic partners and industry stakeholders-Foster a culture of innovation, data-driven decision-making, and relentless pursuit of growth opportunities.

Skills

• Investment Properties
• Real Estate
• Real Estate Owned (Reo)
• Investors
• Loss Mitigation
• Customer Service
• Crm
• Portfolio Management
• Selling
• Loans
• Microsoft Excel
• Asset Managment
• Customer Relationship Management (Crm)
• Reo
• Loan Servicing
• Leadership
• Management
• Marketing
• Manage Client Relationships
• Credit
• Asset Management
• Mortgage Lending
• Real Estate Financing
• Real Estate Economics
• Sales
• Foreclosures
• Property Management