Deann Sader

About Deann Sader

Great marketing engages with audiences wittingly and unobtrusively. Ignited by a desire to drive businesses forward in the digital economy; I have a track record of success developing and implementing digital marketing strategies that significantly improve businesses ability to engage in personal, authentic interactions with their customers. This is what I am passionate about. Thriving at the crossroads of growth strategy, web development, digital marketing, social media, paid media and brand experience, I am well-versed in conducting market research and developing targeted campaigns to create effective marketing and business plans, and maximize brand exposure. I am experienced in developing and implementing event management strategies, including planning, design, coordination, and execution of a variety of large and small scale corporate and social events. My management style inspires and enables others to succeed, while my attention to detail allows me to stay results-oriented, multitask efficiently and be an effective communicator with internal and external client stakeholders to implement the best designed solution. While others take pride in meeting all standards set before them, my passion is for delivering service that goes beyond organizational expectations, creating a win-win scenario for everyone involved. Please feel free to contact me at d•••••••@gmail.com with any thoughts, comments, or questions about my work—I’m always interested in making new professional acquaintances.

Experience

1. Senior Digital Campaign Analyst

   Mueller Communications, LLC

   May 2023 — Present · Milwaukee, WI, US

   Building best in class digital campaigns in at least 3 of the following areas: SEM, SEO, programmatic advertising, social media, email/marketing automation - Operation and optimization of at least 3 key marketing platforms such as: Google Ads, programmatic advertising (display/video/CTV), social media, email/marketing automation - Provide insights using analytic tracking in reporting platforms such as: Google Analytics, Google Tag Manager, Google Data Studio, SEMRush, CallRail, CRMs (Hubspot, Salesforce, etc) Google Ads/YT/FB/LI - Provide client-facing performance summary presentations that articulate key takeaways and insights in alignment with client goals. Summary drafts are error-free and require little to no revision from others- Designing and building performance reports and dashboards in alignment with client goals- Communication of the activity above, and the resulting needs, takeaways, and deliverables to team members, clients, platform vendors, and publisher support reps with proper context and in an actionable manner- Conducts client-facing presentations of digital campaign work and outcomes in a way that \'humanizes the numbers\' in alignment with client goals.

Education

• Waukesha County Technical College

  Associates of Applied Science, Hotel, Motel, and Restaurant Management

  2008 — 2011

• Waukesha County Technical College

  Associate’s Degree, Marketing, A

  2015 — 2016