Dean Devin
Marketologist, Consultant, & Product Development
- Role
- Marketing Analyst at Organized Living
- Location
- Cincinnati, OH, US
- LinkedIn followers
- 500 followers
About Dean Devin
As a Marketologist, I use technology and data to boldly go beyond the “creative” world of marketing, enabling organizations to adapt to new market, customer and product requirements. My expertise is built around a diversified portfolio of both creative and analytical skills that include:• Implementing technology - to reach new audiences, automate processes, integrate systems, and optimize operations• Data Analysis - data analytics with reporting of actionable insights• Creative Services • Campaign Management - aligning sales & marketing while creating revenue through lead & funnel management• Business Intelligence services - market research with insights to proactively stay ahead of competition and respond to market dynamics • Strategic Marketing - encompassing research, analytics, and insight for opportunities & strategic plans• Product Development - from concept to design, requirements, needs analysis, competitive analysis, portfolios, roadmaps, launch, collateral, training, and customer care INTEGRATED MARKETING: Integration of multiple platforms and offline/online mediums to deliver marketing strategy• Digital Marketing • Multi-channel Marketing • Website design • Web Analytics • Marketing Automation (Marketo, RightOnInteractive, ClickDimensions) • Lead Generation • CRM (Microsoft Dynamics, Salesforce.com and Siebel) • SEO • Email design & distribution • Collateral design & creative concepts • Referral programs • List Management • Lead nurturing • Lead scoring • Branding & Corporate Identity • Sales support and training • Proposals • Communications & Media Planning • Project Management DATA ANALYSIS: Progressive career in data analysis, converting data into actionable knowledge with insights• Quantitative and qualitative analysis • Ad hoc and dashboard reporting utilizing multiple BI & CRM solutions with multiple data sources • Process optimization using Six Sigma methodologies • Monitor and analyze performance of marketing campaigns
Experience
Marketing Analyst
Mar 2018 — Present · Cincinnati, KY, US
Education
Xavier University - Williams College of Business
MBA, Business Administration
1995 — 1997
Skills
- Market Research
- Ehr
- Requirements Analysis
- Business Analysis
- Salesforce.com
- Strategy
- E-Commerce
- Integration
- Project Portfolio Management
- Six Sigma
- Training
- Analytics
- Business Strategy
- Web Analytics
- Integrated Marketing
- Sales Operations
- Project Management
- Team Building
- Management
- Cross-Functional Team Leadership
- Competitive Intelligence
- Marketing Strategy
- Lead Generation
- Vendor Management
- Data Analysis
- Consulting
- Marketing
- Leadership
- Strategic Planning
- Competitive Analysis
- Product Management
- Software Project Management
- Crm
- Software Documentation
- Sdlc
- Product Development
- Analysis
- Forecasting
- Product Marketing
- Business Intelligence
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