Dean Hamilton
VP of Business Development | Creative Strategist at Cannella Media DTC, LLC
- Role
- VP of Business Development Creative Strategist at Cannella Media Dtc
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Dean Hamilton
Dean Hamilton, DIRECT MARKETING EXECUTIVEDTC expert with 20 years extensive integrated Direct Marketing TV experience. TV and Online campaigns from strategy to execution, including retail product life-cycle, working with fortune 500 B2C/B2B and entrepreneurs. Managing all aspects of DTC work flow, including Media Buying, Call Center, Online Landing Pages w/ Sales Funnels, Fulfillment, Continuity/Customer Journey programs. Producer/Director -Long Form Infomercials, Short Forms for Direct Response marketers, generating billions in DTC product sales.Director/Producer -Award winning brand response commercials, Director of Photography/ Editor for Independent Films, Entertainment and Documentary TV, including NBC Late Night Show, E! Entertainment and Hard Copy.COMPETENCIESDTC TV, Branding & Advertising, Sales & Marketing, Marketing Analytics, Marketing Operations, Vender Relations, Retail Relations, Media Director, Team Building Skills, Executive Producing/Directing, Creative Director, Videographer/Editor/Graphics- Viviscal Hair Growth Supplement: Responsible for Long Form DTC campaign that took $30k per month to over $1 million per month in DTC within 18 months- Vince Offer\'s (ShamWow Success) InVinceable cleaning product: DR Strategy, Spot production and Media Buying to achieve substantial MER for national retail distribution- Amen Clinics: DTC campaign for Brain Health Supplements generating millions in product sales and launched Amen clinics across the nation- Newport Pro, Founder of DTC TV video production company: Launched products to become multi-million dollar brands including: Arthro 7 -joint health supplement, InstaSlim -compression shirts, Online Trading Academy -stock trading education, Fast White -DTC teeth whitener, and millions of sales in kitchenware products- Medical video production: V.Montegrande c/o Johnson & Johnson\'s Ethicon/Gynacare, Cardiac Science, Baxter, McGaw-Tech Videos: Trinidad & Tobago’s Ministry of Energy and PowerSki.
Experience
VP of Business Development Creative Strategist
Jun 2018 — Present · Los Angeles, CA, US
Education
UC Irvine
Bachelors of Science, Biological Sciences
1989 — 1992
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