Dea Stornelli

General Manager @Establishment Labs

Rome, IT
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jan 2025 — Present

General Manager @Establishment Labs

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EDUCATION

N/A

SDA Bocconi

Master , Marketing Excellence

1994 — 1999

Università degli Studi dell'Aquila

ECONOMICS

SKILLS

Sales ManagementMedical DevicesTeam ManagementDriven by ResultsStrategic ThinkingSales EffectivenessMarket AnalysisTender ManagementProject CoordinationGoal-Driven LeaderStrategic NegotiationsPharmaceutical SalesExpense Budget ManagementCommunicationOperating RoomKey Account ManagementMarketing StrategyPricing StrategyHealthcareCross Functional Team BuildingCompetitive Analysis

ABOUT DEA STORNELLI

Sales & Marketing Manager with 20 years of experience in the Medical Devices & Healthcare sector. Deep Knowledge of several business (Capital equipment, implants, disposables) and distribution channels. Strong skills in planning and implementation of commercial and marketing strategies. Project management with the ability to work transversely across functions with international teams; complexity management. Passionate and experienced in multidisciplinary team management. MAIN COMPETENCE AREAS SALES MANAGEMENT-Definition and implementation of commercial strategies-Management of large teams of direct, agents and distributors to achieve sales target results-Support in the launch of new medical products, new technologies hardware and software or digital solution -Management and support on public tenders and large healthcare private group -Preparation and management of sales budget with cost saving activities -Reporting ed analysis to defined action plans for sales force -Stipulation of agency and distributors contracts-Definition of commercial policies on existing and potential customersMARKETING MANAGEMENT-Definition and execution of Italian and European marketing plans -Project Management: Launch and repositioning of new breast product; launch of Mentor Web site and refocus on cross ultrasound and suture instruments co-sharing; launch of aesthetic commercial campaign-Definition, implementation and monitoring of omnichannel and digital transformation projects -Market analysis and periodic reviews at Country, Europe and Global level-Project Lead of Customer engagement project and Ambassador Campaign -Management of interdivisional teams: medical, market access, professional education, legal, solutions -Patient Journey and Access Health projects

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Dea Stornelli — General Manager at Establishment Labs in Rome, IT | Unifers