Daniel Benmore

Creative Technical Lead at British Airways @Leighton

Working with British Airways to help them build and deliver their design system* Transformed an ineffective design system into an award-winning, scalable platform, significantly enhancing its adoption across British Airways* Architected and strategised the technical direction of the design system, leading to a marked increase in product team efficiency and project delivery speed.* Optimised the design system codebase, achieving a 25% reduction in size, which enhanced maintainability and performance* Set UI standards for 100+ developers, designers, and researchers, fostering a collaborative environment that accelerates project delivery* Championed the digital accessibility transformation strategy, securing 1st place in CAA Digital Accessibility for UK airlines in 2023* Supported a strategic redesign of the homepage using the design system, resulting in a significant drop in accessibility issues, a 2.36% increase in bookings, and a 10% increase in successful searches* Owned the technical integration of design and development, managing code repositories, CI/CD pipelines, and NPM packages, which streamlined deployment processes and enhanced website performance* Conducted extensive research, design, and development of web components, significantly improving system robustness and user experience* Engaged actively in community-building by by establishing robust feedback and contribution channels, presenting at internal events and facilitating workshops on design systems and accessibility* Collaborated in developing a scalable QA process, contributing to a more robust and reliable product delivery* Implemented an agile leadership approach, maintaining the Kanban board and ensuring smooth project flow and continuous delivery