Debashish Behera

Focused on Growth, Innovation & Excellence | Delivering Value Through Smart Execution

Role
Strategic Account Manager at MediaMint
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Debashish Behera

Results-driven e-commerce professional with 10 years of experience, including over 8 years specializing in the advertising domain, with a strong focus on Amazon Ads. Skilled in category management, brand management, Amazon advertising, PPC campaigns, and brand building. Adept at leading teams, driving cross-functional operations, and elevating brand visibility through strategic, multi-format advertising approaches and precise execution. Proven ability to optimize ad spends, scale revenue, and deliver ROI-driven campaigns across e-commerce platforms

Experience

  1. Strategic Account Manager

    MediaMint

    Jun 2024 — Present · Bengaluru, IN

    Experienced E-commerce Advertising Specialist managing end-to-end brand performance for the US and Australia markets across leading marketplaces including Amazon, eBay, and Walmart.Key responsibilities include: • Strategizing, planning, and executing advertising campaigns across Amazon Ads, eBay Promoted Listings, and Walmart Connect platforms to drive visibility, traffic, and sales. • Managing PPC campaigns and promotions tailored for diverse product categories and market dynamics in both regions. • Conducting in-depth keyword research, competitor analysis, and audience targeting to optimize campaigns for improved ACOS, ROAS, and overall profitability. • Leading catalog optimization efforts, ensuring A+ content, SEO-driven product listings, and enhanced brand content to maximize organic and paid performance. • Collaborating with cross-functional teams including brand managers, creative designers, and supply chain teams to align advertising with inventory planning, pricing strategies, and market trends. • Providing comprehensive performance reporting and insights to brand stakeholders, using data analytics to continuously refine marketing strategies. • Managing key brand relationships, ensuring alignment with business objectives and identifying growth opportunities within each marketplace.

Education

  • Bijupatnaik unuversity of technology

    Bachelor of Technology - BTech, Computer Science

    2007 — 2011

  • Kendriya Vidyalaya

    Master of Business Administration - MBA, Business, Management, Marketing, and Related Support Services

  • SRM University (Sri Ramaswamy Memorial University)

    Master of Business Administration - MBA, Marketing

    2013 — 2015

  • Prabhujee English Medium School

    +2

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Debashish Behera — Strategic Account Manager at MediaMint in Bengaluru, KA, IN | Unifers