Dayo Harewood

Experience

1. Senior Vice President, Creative - Music & Entertainment Cbs Sports Kids & Family

   Paramount Brand Studio

   Jul 2022 — Present · New York, NY, US

   Oversees and leads co-branded creative for the in-house full-service creative advertising and branded content studio across Paramount channels, including Nickelodeon, MTV, CBS Sports, CMT, and the Smithsonian Channel.2024 Grammy Awards + MasterCard / Superbowl + Pizza Hut / NCAA Basketball / Superbowl + M & Ms / Kids Choice Awards + Nintendo / Burger King/Steve Aoki + VMAs / Nickelodeon + Barbie Dream House / Bacardi 50 Years of Hip Hop + VMAs Quarterbacks creative vision and strategy for all major music, sports, and kids and family entertainment productions, capturing the voice and vision of co-branded creative. Crystalizes iconic brand experiences from concept to completion for diverse media platforms, including linear, digital, long- and short-form video, social, documentary, episodic, studio promotions, and streaming. Oversees creative budgets and media buys; organizes resources to optimize creative output. Builds high-performing creative teams; empowers bold creative solutions that punch above their weight by building highly collaborative environments that allow creative teams to stretch new ideas and challenge industry standards. Acts as a cultural translator; broadens brand storytelling to hone cultural relevance and connect brands to cultural moments, multicultural communities, and social impact. Paramount Social Impact Team, Content for Change, transforms the global talent ecosystem companywide by innovating career accessibility and growth.

Education

• New York University

  Bachelor of Fine Arts, BFA

Skills

• Final Cut Pro
• Feature Films
• Entertainment
• Documentaries
• Screenwriting
• Pre-Production
• Video
• Post Production
• Video Editing
• Directing
• Film Production
• Television
• Producing
• Short Films
• Cinematography
• Avid
• Camera
• Music Videos
• New Media
• Commercials
• Film
• Video Production