Dayna Glazier

Experience

1. Partner Marketing Manager

   Nagios

   May 2023 — Present · St Paul, MN, US

   Execute, oversee, and assess all partner marketing activities to establish best-in-class partner program.· Manage and update content for Partner Portal, integrating emails and graphics across Hubspot, Salesforce-Pardot, and Canva.· Enhance partner marketing strategies to drive growth and engagement.· Plan and host monthly webinars for partners using GoToWebinar.· Member of the Nagios World Conference 2025 planning committee.· Collaborate with partners to create joint marketing plans based on market analysis.· Design partner presentations and conduct product training sessions for partner teams.· Develop and maintain strong relationships with partners and their sales teams.· Work alongside CSM team, Sales Engineers, and Partner Development Manager to produce thought leadership materials and align goals.· Keep partners up to date on all new and existing products and features.· Establish metrics and KPIs for partner program, providing regular reports using company tools.· Work with Channel Account Managers to drive sales opportunities that come through partner channel and/or require partner support.· Create go-to-market strategies and joint offerings with partners.· Implement, manage, and evaluate PRM.· Work with technical resources to create a Partner Advisory Committee to have early access, betas, feature input etc.· Work cross-departmentally to develop thought leadership, joint collateral, and sales/marketing enablement.· Actively engage with partner prospects to successfully build relationships that drive partner acquisition of high value prospects.

Education

• The University of North Dakota

  Bachelor's degree

  2006 — 2010