Daylee Helton Cathcart
Director, Away Markets @Golden Road Brewing
Signup · Get unlimited contacts
WORK HISTORY
Director, Away Markets @Golden Road Brewing
Reno, NV, US
Manage and identify new expansion markets for the brand portfolio - Own the brewery relationship with external wholesale partners and national retail chains to ensure the alignment of strategic plans and targets- Create customized sales plans for key sales regions that align with retail chain priorities- Manage the Golden Road sales budget Projects outside of normal op rhythms- Manage an accelerated market plan for 6 key markets- Pilot new national brands - product distribution, target creation, consumer insight research
EDUCATION
Georgia Institute of Technology
Bachelor’s Degree, Business Administration in Marketing
Università Bocconi
Exchange Program
SKILLS
ABOUT DAYLEE HELTON CATHCART
I believe that life is best lived when you completely throw yourself into it. Whether I\'m skiing, hanging with family and friends, or running an event at work.I\'m giving it my all. I find that I do my best work in challenging environments where open and honest communication is free-flowing. I think of myself as a big picture person but I don\'t underestimate the value of digging deep into the details. After 5 years in the beer industry, I\'ve learned 2 important lessons: 1) work CAN and SHOULD be fun and 2) without passion the impact you can make will only go so far.
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.