Dayana Mayfield

About Dayana Mayfield

I set the new website live last week and we had the most trials started EVER for any given week.\"- Matthew Skilton, CEO of Appointment Reminder Is your website confusing? Does it fail to live up to your SaaS product and customer results?Uh oh!Your website is where people- stick their credit card numbers in- give up their email addresses- and raise their hands to say “help me fix a problem.”When your website isn’t doing its job as a 24/7 salesperson, then it acts as a barrier between you and your target audience.Your ideal audience needs you. Your product is a game changer for entrepreneurs or professionals.Now it’s time to welcome more of them in.Copy can help.But you can’t just settle for basic “benefits over features” copywriting.In SaaS, features matter. You have to let your features shine-but only the top ones.What else is important? Telling a story focused on the outcomes your product delivers and what users REALLY achieve.I help you communicate those outcomes so we can clone your favorite customers.I offer customer research with every website copywriting project. And no, that doesn\'t take months.Even just a few 10-minute customer interviews can work wonders to inform highly strategic and specific website copy. Check out my work at dayanamayfield.com/samplesIf you want to work together, please fill out my quick form at dayanamayfield.com/contact

Experience

1. B2b Saas Copywriter for Hire

   Dayana Mayfield

   Oct 2015 — Present

   I work exclusively with B2B SaaS & Tech companies. I write copy that drives new subscriptions and delivers leads. Projects include messaging strategy, website copy, SEO content, content funnels, and email lead nurturing copy.

Education

• University of California, Santa Cruz

  Bachelor of Arts (BA), Anthropology

  2005 — 2009

Skills

• Editing
• Management
• Microsoft Office
• Sales
• Copy Editing
• Blogging
• Research
• Public Speaking
• Microsoft Word
• Project Management
• Writing
• Social Media
• Social Media Marketing
• Powerpoint
• Microsoft Excel
• Ghostwriting
• Copywriting
• Creative Writing
• SEO Copywriting