Dawson Russell

About Dawson Russell

For the past 20 years, I’ve helped visionary companies raise capital by bridging the gap between investors and innovators — not just through marketing, but by crafting compelling stories, building scalable technology, and designing intuitive experiences that drive engagement and trust.My background spans the full spectrum of capital raise campaigns, from Reg D to Reg A+ and Reg CF, with a focus on marketing strategy, creative execution, investor education, and digital funnel optimization. I’ve led product and platform development across multiple fintech launches — turning complex regulatory environments into seamless user experiences.At the core of everything I build is one thing: story. Because a great investment product or tech doesn’t matter if no one understands the “why” behind it. What I bring: • 20 years in capital raise marketing strategy • Product + platform buildouts from zero to scale • Brand storytelling that earns investor attention • Educational content + funnels that drive conversions • A creative-meets-technical approach that delivers resultsLet’s connect if you’re raising capital, building something bold, or just believe that stories still matter.

Experience

1. CEO & Co-founder

   Raiselaunch

   Jan 2008 — Present · Austin, TX, US

Education

• Dallas Baptist University

  Bachelor's degree, Marketing

  2004 — 2008

Skills

• Web App Development
• Digital Marketing
• Graphic Design
• Web Application Design
• Search Engine Optimization
• SEO
• Strategic Planning
• Digital Media Marketing
• Social Media Marketing
• Marketing Strategy
• Web Analytics
• Social Media
• Photography
• Brand Development
• Online Marketing
• Web Design
• Advertising
• Marketing