Dawn Jean Smith

About Dawn Jean Smith

I help colleges attract the right students and businesses develop high-performing teams.For over a decade, I\'ve been at the intersection of higher education marketing and professional development—two areas where strategy, storytelling, and real results matter most.What I Do:>Build integrated marketing campaigns that strengthen enrollment and institutional visibility for Warren County Community College.>Design customized training solutions that help regional businesses and local government improve employee performance and operational competitiveness>Bridge the gap between educational institutions and the workforce needs of our communityMy Background:I didn\'t start in higher education. My foundation was built in pharmaceutical marketing and advertising, where precision, compliance, and creativity had to coexist. That experience taught me how to craft compelling messages that drive action—skills I now apply to help colleges thrive in a competitive landscape.What Drives Me:I believe education changes lives, and businesses succeed when their people grow. Whether I\'m working on a college-wide marketing initiative or facilitating leadership training for a local company, my focus is the same: practical solutions that create measurable impact.Beyond the Office:When I\'m not in strategy mode, you\'ll find me performing as a flutist at local church ceremonies, weddings, and memorial services throughout Warren County. I accompany resident pianists to create meaningful musical moments during life\'s most important occasions. Music has taught me about preparation, presence, and the power of getting the details right—lessons that show up in everything I do.Let\'s Connect:Whether you\'re exploring ways to strengthen your institution\'s marketing strategy, invest in your team\'s professional development, or need a flutist for an upcoming ceremony, I\'d love to hear from you.

Experience

1. Coordinator, College Marketing Integration

   Warren County Community College

   Jul 2019 — Present · New York, NY, US

   Regional Marketing, Customized Training and Workforce Development, Student Recruitment

Education

• Fairleigh Dickinson University

  Bachelor of Science (BS), Marketing

Skills

• Market Research
• Creative Strategy
• Program Management
• Leadership
• Pharmaceutical Industry
• Management
• Entrepreneurship
• Microsoft Office
• Sales
• Advertising
• Product Marketing
• Social Media Marketing
• Forecasting
• Integrated Marketing
• Sales Operations
• Marketing Management
• Market Analysis
• Email Marketing
• Strategy
• Marketing
• Healthcare
• Business Development
• Digital Marketing
• Relationship Marketing
• Digital Media
• Online Marketing
• Strategic Planning
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy
• Business Strategy
• Digital Strategy
• Recruiting
• Market Planning
• Interactive Marketing
• Account Management
• Strategic Partnerships
• Direct Mail
• Training
• New Business Development