Dawn Rayens

About Dawn Rayens

Results-driven and dedicated sales professional with a proven track record of consistently meeting and exceeding sales objectives for the FreeStyle Libre portfolio. I specialize in leveraging company-generated targets to prospect for new business and successfully close sales in an expanded marketplace. My expertise lies in collaborating with various channel partners within HCP, Managed Care, Retail, and Point of Care organizations.Key Highlights:Established a strong network of relationships with a diverse range of healthcare constituents, including physicians, nurses, pharmacists, and CDEs.Act with a sense of purpose and urgency, engaging in a friendly and respectful manner, with a focus on understanding and addressing the needs and interests of others while motivating change.Stay current on internal and competitive products, positioning myself as a knowledgeable resource within the industry.Proficient in the company\'s sales model, ensuring effective product adoption and utilization throughout the buying cycle.Demonstrate a keen understanding of market trends and competitor strategies to build business plans and achieve both short and long-term goals.In my current role, I deliver exceptional results within the primary care and family medicine markets, driving broad awareness and education of CGM and the FreeStyle Libre brand. My sales approach is tailored to meet customer needs, utilizing my quiet and empathic personality to position products and services that will best serve the patients needs. Skills:Territory and account managementRelationship building and collaborationMarket trend analysisEffective objection handling and persuasionStrategic business planningClear and concise communicationProgress tracking and reportingTimely completion of administrative tasksAdherence to quality guidelines and compliance standards

Experience

1. District Sales Trainer

   Abbott

   Jan 2026 — Present

Education

• Armstrong State University

  Bachelor’s Degree, Secondary Education and Teaching

  2006 — 2010

• Savannah Technical College

  Practical Nursing, Nursing

  2000 — 2002