Dawn Peterson
Marketing Manager, Optum
- Role
- Marketing Manager, Optum Behavioral Health at Optum
- Location
- Minneapolis, MN, US
- LinkedIn followers
- 500 followers
About Dawn Peterson
Marketing professional with experience managing integrated campaigns, building and maintaining strong relationships, leading cross-functional teams and project management. Highly creative and resourceful, equipped with innate ability to see the big picture while keeping projects on time and within budget. Industry experience in healthcare, retail, pharmaceutical, telecommunications and financial institutions. Thrives in a complex, deadline-driven environmentSkills & Expertise• Project Management (print/ digital/email)• Integrated Campaign Management• Web Implementation• B2B and B2C Marketing• Consumer Engagement Project Scope and Definition• Cross-Functional Team Leadership• Account Management• Event Planning and ExecutionIndustry/Channel Experience• Healthcare• Retail• Telecommunications• Financial Institution• Consumer Products• Education
Experience
Marketing Manager, Optum Behavioral Health
Sep 2022 — Present
Education
Metro State University
Bachelor of Arts, Marketing
Skills
- Leadership
- Social Media
- Management
- Budgets
- Direct Mail
- Advertising
- Cross-Functional Team Leadership
- Merchandising
- Marketing Strategy
- Marketing Communications
- Time Management
- Program Management
- Training
- Project Management
- Strategic Planning
- Sales
- Online Advertising
- Strategic Communications
- Account Management
- Negotiation
- Marketing Management
- Email Marketing
- Product Development
- Analysis
- Event Management
- Strategy
- Marketing
- Online Marketing
- Customer Service
- Integrated Marketing
- Digital Marketing
- B2b and B2c Marketing
- B2b
- Direct Marketing
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