Dawn Kroeger
Leading Marketing & Communications @ServiceMaster Brands | Marketing, Communications, Events Exec
- Role
- Vice President Marketing and Communications at ServiceMaster® Brands
- Location
- Lansing, MI, US
- LinkedIn followers
- 500 followers
About Dawn Kroeger
With over 20 years of experience in franchise leadership including operations, marketing, communications, and events - I am a strategic leader and a super fan of franchising. As the Vice President of Marketing and Communications at ServiceMaster Brands, I partner across all ServiceMaster Brands franchise businesses to drive integrated marketing and communications strategies. With a winning record of building and leading high-performing teams, my passion for mentoring, developing leaders, and creating opportunities for people has become an important element of my career. Working daily to serve as a valued and trusted member of SMB leadership, while supporting ServiceMaster Brands businesses as they grow and thrive in a competitive and dynamic market, is my mission.
Experience
Vice President Marketing and Communications
Jan 2022 — Present · US
A member of the executive leadership team, I work to deliver business-growing, marketing and communications strategy across all ServiceMaster Brands including ServiceMaster Restore, ServiceMaster Clean, Merry Maids, TWO MEN AND A TRUCK, and Aftermath.
Education
Michigan State University
Bachelor of Arts, Communication
1997 — 2000
Skills
- Event Management
- Digital Strategy
- Online Advertising
- Public Relations
- Internal Communications
- Media Relations
- Business Strategy
- Social Media
- Marketing
- Corporate Communications
- Public Speaking
- Team Building
- Management
- Event Planning
- SEO
- Budgets
- Grassroots Development
- Program Management
- Online Marketing
- Social Networking
- Social Media Marketing
- Lead Generation
- Strategic Planning
- Nonprofits
- Strategic Communications
- Social Media Development
- Digital Marketing
- Customer Service
- Press Releases
- Sales
- Time Management
- Email Marketing
- Advertising
- Leadership
- Marketing Communications
- Marketing Strategy
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