Ej Davis

About Ej Davis

B2B SaaS Demand Generation Leader driving pipeline and revenue through full-funnel marketing strategies.With over 15 years of marketing experience, I specialize in building and scaling multi-channel demand engines that deliver measurable results. I am passionate about creating integrated campaigns that unite demand generation, growth marketing, field marketing, and account-based marketing (ABM) to capture and convert high-value accounts.My core expertise lies in architecting data-driven programs that measurably increase MQLs, SQLs, and ultimately, closed-won business. I have a proven track record of managing and optimizing complex marketing technology stacks (HubSpot, Salesforce, etc.) and leveraging analytics to define, measure, and report on program success against quarterly and annual KPIs.Key areas of expertise include:* Demand Generation: Building predictable pipeline engines through inbound/outbound marketing, lead nurturing, and scoring.* Growth & Field Marketing: Executing targeted, high-impact campaigns and events (virtual and in-person) that build brand awareness and accelerate sales cycles.* Account-Based Marketing (ABM): Developing and implementing one-to-one and one-to-few ABM programs that penetrate key accounts and deepen existing relationships.* Marketing & Sales Alignment: Championing a \"one-team\" approach by fostering tight collaboration with sales to ensure a seamless lead handoff and follow-up process.* Modern Marketing: Actively researching and integrating emerging trends, including the practical application of AI in marketing, to enhance personalization, optimize campaigns, and improve efficiency.I am a \"cyberluminary\" at heart—always learning, testing, and applying new technologies and methodologies to stay ahead of the curve. I am seeking a new opportunity to lead a high-performing demand generation function and make a significant impact on revenue growth.

Experience

1. CivicPlus

   Present

Education

• University of the People

  Bachelor of Science (B.S.), Business Administration and Management, General

  2015 — 2019

• Georgia Piedmont Technical College

  Associate of Science (A.S.), Commercial Refrigeration Engineering

  2012 — 2014

Skills

• Aircraft
• Project Planning
• Customer Service
• Aviation
• Microsoft Office
• Sales
• Pricing
• Logistics
• New Business Development
• Airports
• Strategic Planning
• Social Media
• Contract Negotiation
• Microsoft Excel
• Powerpoint
• Airlines
• Project Management
• Marketing
• Negotiation
• Team Building
• Management
• Business Strategy
• Contract Management
• Business Development
• Event Planning
• Sales Management
• Transportation
• Social Media Marketing
• Commercial Aviation
• Leadership
• Team Leadership
• Creative Writing
• Time Management