Davis Nirmal
Digital Marketing Consultant with 18+ years of experience
- Role
- Senior Manager Performance Marketing at Nippon Paint India
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
About Davis Nirmal
Passionate about Digital Marketing with 18+ years of experience in building and…
Experience
Senior Manager Performance Marketing
Apr 2023 — Present · Chennai, IN
Demand Generation: Led Performance Marketing Campaigns including SEO to achieve the target for leads and appointments across TN and certain parts of KA.Budget Optimization: Optimize the spends and ensure the A to S ratio is within the budgeted levels.Lead Optimization: Ensuring the lead quality is maintained to ensure maximum extraction, ensuring the lead mix for the respective division is achieved.Middle of the funnel: Leading initiatives for improving the overall health of the middle of the funnel using Marketing Automation tool and call centre.Contact Centre Management: Managing the overall operations ofcontact centre by coordinating with the partner and ensuring the required number of agents are in place. Implementing the required tech stack to improve the pre-sales experience for the customer.
Skills
- Google Adwords
- Strategy
- Online Marketing
- Marketing
- Crm
- Search Engine Optimization (SEO)
- Sem
- Web Analytics
- Pay Per Click (Ppc)
- Market Research
- Digital Marketing
- Ppc
- Lead Generation
- Google Analytics
- Competitive Analysis
- Search Engine Marketing (Sem)
- Management
- SEO
- Email Marketing
- Online Advertising
- Social Media Marketing
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