Davin Luke
Partner - National Leader for Marketing, Commerce, and Customer Product @Deloitte
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WORK HISTORY
Partner - National Leader for Marketing, Commerce, and Customer Product @Deloitte
EDUCATION
University of Waterloo
Bachelor of Mathematics, Honours Computer Science
The University of British Columbia
Master of Business Administration, Strategic Management
SKILLS
ABOUT DAVIN LUKE
I’m a Partner at Deloitte and National Offering Leader for Marketing, Commerce, and Customer Product in Canada. With over 20 years of experience in digital transformation, I bring a proven ability to deliver results across strategy, execution, and technology implementation.I’ve led multidisciplinary teams through complex, high-impact programs, optimized practice operations through effective governance and P&L accountability, and consistently driven measurable client value in fast-evolving environments.My expertise spans: • End-to-end digital and enterprise modernization • Large-scale program stand-up and execution • Practice leadership, talent development, and scaling of capabilities • Strategic vendor and alliance management • Marketing and commerce enablement across industries • Enterprise Content Management (content services) and information governanceI’ve had the privilege of serving organizations across Canada and the U.S, helping them grow, modernize, and compete through efficient, high-impact digital initiatives. My industry experience spans financial services, public sector, consumer & retail, energy & resources, and TMT - always grounded in a people-first mindset and a sharp focus on business outcomes.Key Capability Areas:Digital & Web Content Management · Document & Records Management · Digital Asset Management · Loyalty & CDP · Information Architecture · Content Migration · Business Process Optimization · Data & Analytics · Agile Delivery · Information Governance · Operating Models · Technology Roadmaps · Vendor Invoice Management
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