David Sweeney

Director of Communications @Mit Media Lab

Cambridge, MA, US

A a member of senior leadership, serve as strategist, creator, leader, and manager of all internal and external communications across all platforms—with a strategic focus on driving corporate membership and philanthropic donorship, while maintaining brand standards and consistent academic excellence.• Share the Lab’s unique vision, legacy, and multi-disciplinary research approach to highlight the Lab’s distinctive syntheses of art, design, engineering, and science. • Integrate digital, social and print communications with MIT Media Lab visual identity to maximize global impact. • Work closely with lab leadership, faculty, students, and staff to market a wide range of research, events, performances, exhibitions, and initiatives.• Manage a team of communications specialists to tell the stories of the world-renound MIT Media Lab, with a strategic focus on driving corporate membership and philanthropic donorship, while maintaining academic excellence.• Launching enhanced digital tools to maximize creative output and manage internal processes: ChatGPT, Airtable, etc.• Created a strategic plan to optimize seemingly plateaued communications channels (Web, social media, video, earned media, newsletters, etc.), creating new user flows, navigation, and web experiences. – Grew overall website pageviews 22% and users 23% – Grew “membership” pageviews 780% and users 550%

Woburn High School

High School Diploma

Syracuse University

BS

Syracuse University

BA