David Welch

Sr Director of Social Media and Community @Skybound Entertainment

Los Angeles, CA, US
EMAILS
d•••••@skybound.com
MOBILE NUMBERS
+91 *********19

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WORK HISTORY

Jun 2022 — Present

Sr Director of Social Media and Community @Skybound Entertainment

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Manage and oversee social media, community, and website departments at Skybound Entertainment, a prominent multiplatform entertainment company responsible for The Walking Dead, Invincible, and Before Your Eyes. • Lead all go-to-market social and creator strategies for Skybound Games\' diverse portfolio, encompassing and indie titles including The Callisto Protocol and WrestleQuest. • Direct all promotional efforts for Skybound\'s film, television, and podcast initiatives including Invincible on Amazon Prime, The Walking Dead series on AMC, and Impact Winter on Audible. • Established the revamped social media department, expanded the production division, and successfully created over six new social and community channels, acquiring more than 1 million new followers. Achieved strong growth metrics including a 250% increase in engagement and a surge in video views YoY. • Developed the community department, driving a 250% increase in growth and retention rate across key community platforms such as Reddit and Discord YoY.

EDUCATION

2003 — 2008

Colorado State University

Bachelor's degree, Journalism

2003 — 2008

Colorado State University

Bachelor's degree, Communication and Media Studies

SKILLS

Public RelationsDigital MarketingBrand ManagementSnapchatInstagramBrand LoyaltyMarketing StrategyBrand AwarenessContent StrategyDigital MediaSocial NetworkingYoutubePress KitsInternal CommunicationsSocial Media MarketingCopywritingPublicityFacebookSocial MediaEntertainmentPress ReleasesOnline MarketingBloggingCisionSocial Media CommunicationsBrandingMarketingJournalismStrategic CommunicationsOnline BrandingCorporate CommunicationsMedia RelationsBrand DevelopmentNew MediaBranding & Identity

ABOUT DAVID WELCH

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