David Park Weichel

About David Park Weichel

Strategic Product Management executive accelerating eCommerce growth through data-driven solutions and business-tech alignment. Passionate about helping great brands connect to consumers in a meaningful way. 14+ years building digital products and services, empowering digital advertising, retail media and eCommerce clients with world-class data platforms and marketing solutions.KEY CAPABILITIES- Product Development Strategy: Established a KPI-driven framework for product development, implementing clear organizational structures and role expectations to drive success- Marketing Data Platform / Predictive Analytics / Machine Learning: Led commercial strategy for predictive analytics and reporting solutions for a $600M media portfolio, and innovated ML-powered prototypes for major CPG brands in ad incrementality and supply chain optimization- Strategic Partnerships: Cultivated strategic partnerships with industry giants Amazon, Walmart, and Instacart. Pioneered first-to-market integrations, leading to customer upsells and a remarkable 200% growth in client spend under management.

Experience

1. Sr Product Manager - Tech, Aws Clean Rooms

   Amazon Web Services (AWS)

   Apr 2024 — Present

Education

• UC San Diego

  B.S., Economics & Management Science

  2006 — 2010

Skills

• Social Networking
• Social Media Marketing
• Web Analytics
• Strategy
• E-Commerce
• Facebook
• Online Marketing
• Online Advertising
• Analytics
• Salesforce.com
• Ppc
• Mobile Marketing
• Blogging
• Google Adwords
• Social Media
• SEO
• Digital Media
• Management
• Omniture
• Organic Search
• Marketing
• Marketing Strategy
• Wordpress
• Sem
• Conversion Optimization
• Digital Strategy
• Competitive Analysis
• Start-Ups
• Web Marketing
• Digital Marketing
• Google Analytics
• Semantic Markup
• Html