David Scatterday Treviño
Managing Partner at Scatterday & Associates
- Role
- Advisor, Technology Strategy at Capalino
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About David Scatterday Treviño
Full stack marketer, growth strategist and tech entrepreneur who is passionate about the…
Experience
Advisor, Technology Strategy
May 2018 — Present · New York, NY, US
Completed end-to-end product strategy development for SaaS procurement solution. Deliverables included market sizing (TAM, SAM), product competitiveness evaluation, product packaging and go-to-market framework with an emphasis on channel partner distribution and operationalization strategy.
Education
Harvard Kennedy School
MPP
2005 — 2007
University of California, Los Angeles
Bachelor of Arts
Skills
- Public Relations
- Mobile Devices
- Publishing
- Digital Media
- Social Media
- Marketing Strategy
- Analytics
- Digital Strategy
- Pricing Strategy
- Competitive Analysis
- Digital Marketing
- Business Development
- Account Management
- Advertising
- Online Advertising
- Social Media Marketing
- Online Marketing
- Strategic Partnerships
- New Media
- Web Analytics
- Rich Media
- Product Management
- Project Management
- User Experience
- Mobile Applications
- Mobile Advertising
- Ppc
- Mobile Marketing
- Product Marketing
- Integrated Marketing
- Sem
- Ad Serving
- Go-to-Market Strategy
- Cross-Functional Team Leadership
- Behavioral Targeting
- Interactive Marketing
- Ad Networks
- Media Planning
- Campaign Management
- Display Advertising
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