David Smith
Content Operations Leader | Enterprise Video, Training Strategy
- Role
- Content Operations Leader Enterprise Video, Training Strategy at MarketSource Inc.
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About David Smith
I lead enterprise content operations spanning video production, multimedia design, digital learning, and sales enablement for Fortune 500 brands including LG, Target, Best Buy, and Home Depot.My focus is building scalable creative systems, modernizing workflows through Agile and AI-driven processes, and delivering high-impact training and enablement programs that drive measurable business outcomes.With 20+ years of experience across corporate, education, and broadcast environments, I specialize in aligning creative strategy with operational execution—leading cross-functional teams and complex production pipelines.
Experience
Content Operations Leader Enterprise Video, Training Strategy
Sep 2023 — Present · Atlanta, GA, US
Lead enterprise content operations across video production, digital learning, and sales enablement programs supporting retail reps nationwide across multiple Fortune 500 brands• Direct cross-functional teams delivering scalable training and multimedia ecosystems across 400+ content assets annually• Own content strategy, production pipelines, resourcing, and performance metrics across high-volume program portfolios• Implement Agile frameworks and AI-enhanced workflows to increase turnaround speed by over 200% while expanding delivery capacity• Scaled content output significantly while reducing headcount and improving operational efficiency• Partner with executive stakeholders to align content initiatives to revenue enablement, engagement growth, and measurable business outcomes
Education
Rutgers University
Bachelor of Fine Arts (BFA), Fine and Studio Arts
1997 — 2002
Skills
- Photoshop
- Social Media
- Long-Range Strategic Vision
- Adobe Fireworks
- Adobe Illustrator
- Adult Education
- Adobe Acrobat
- Adobe Audition
- Teaching
- Event Management
- Google Sketchup
- Adobe Dreamweaver
- Graphic Design
- Blender
- Jira
- Editing
- Cloud Storage
- Public Speaking
- Mobile Devices
- Broadcasting
- Adobe After Effects
- Microsoft Office
- Mobile Video Production
- Leadership
- Web Development
- Budget Administration
- Adobe Premiere Pro
- Mentoring
- Strategic Analysis
- Client Relationship Management
- Video Production
- Internet Video Production
- Social Media Marketing
- Photography
- Smartsheet
- Apple Numbers
- Project Management
- Adobe Indesign
- 4k Video Production
- Campaign Deployment
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