David Penny

Principal Consultant Data Analytics @Inciper - Now Kerv

Microsoft Dynamics 365 implementation partner, with a Data & Analytics practice.As Principal Consultant for Data and Analytics, I lead complex projects in the roles of Solution Architect and Senior Consultant, with a strong focus on leveraging the Microsoft Azure data stack, including Fabric and Power BI, to deliver high-impact solutions.My project work spans three key areas:• Data Strategy and Advisory: providing strategic advisory services to help clients unlock the full potential of their data. This includes conducting audits of existing data estates, offering one-on-one guidance to client teams, and supporting the development of dashboards and reports that drive informed decision-making.• Microsoft Dynamics 365 CRM and ERP/F&O Data Solutions: designing and implementing solutions focused on CRM, finance, supply chain, and HR data, and often several of these. Data is typically exported via Synapse Link and modelled using a medallion architecture or similar approaches. The refined data is then made available for reporting in Power BI.• Non-Dynamics Data Integration: delivering solutions that integrate diverse data sources into the Azure data platform, processing and transforming the data for advanced analytics and presentation in Power BI.Beyond project execution, I play a key role in pre-sales activities, including delivering demos, engaging in prospect discussions, and conducting Microsoft \"Dashboard In A Day\" workshops.As a Practice Principal, I also manage a team of consultants, providing leadership in practice management, fostering a culture of excellence, and ensuring that our solutions consistently meet and exceed client expectations.