David Bracken
SENIOR MARKETING LEADER Experiential • Field Marketing • Events Marketing • Digital Marketing • Brand Experience Marketing leader with 15+ years of delivering high-impact for brands, government agencies and startups.
- Role
- Senior Digital Marketing Strategist at Slayyy Hair
- Location
- Inglewood, CA, US
- LinkedIn followers
- 500 followers
About David Bracken
Marketing & AI Executive | 20+ Years of Experience in Entertainment & Consumer Products…
Experience
Senior Digital Marketing Strategist
Feb 2023 — Present · Los Angeles, CA, US
Oversee numerous projects based on developing and executing marketing strategies that blend social, affiliate, experiential, and geofencing to drive online engagement. Organize planning with multi-channel content calendar. Connect and forge relationships with key brand partners, build affiliate marketing teams, and create scalable social media / influencer marketing programs to expand brand awareness. Achieved status as first black-owned braid hair brand to enter Target, TJ Maxx, and Marshalls through implementation of high-impact strategy. Ensure brand identity held its authenticity and cultural relevancy through focused collaboration with founders and creative team.
Education
Loyola Marymount University
BA, Political Science
1994 — 1997
Skills
- Digital Marketing
- Relationship Marketing
- Marketing Management
- Email Marketing
- Online Marketing
- Content Development
- Brand Development
- Online Advertising
- Television
- Advertising
- Marketing
- Brand Management
- Content Strategy
- Marketing Strategy
- Media Planning
- Event Planning
- Radio
- Interactive Marketing
- Marketing Communications
- Mobile Marketing
- Entertainment
- Press Releases
- Digital Media
- Sales
- Direct Marketing
- Copywriting
- SEO
- Campaigns
- Sponsorship
- Marketing Research
- Product Marketing
- Publicity
- Social Networking
- Brand Awareness
- Public Relations
- Media Relations
- Social Media Marketing
- Blogging
- Trade Shows
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