Carter Johnson
Business Development / New Business
- Role
- Director, Business Development at Mckinney
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Carter Johnson
Experienced New Business lead specializing in architecting pitch and brand strategy with agency leadership, with extensive account management experience in paid media integration and digital/social content development and planning. Georgia Tech graduate with Bachelors of Science in Management, Minor in Spanish, and Marketing Certificate. Worked across a variety of industries including Financial Services (Navy Federal Credit Union, Synovus, Progressive), Public Sector (Georgia Lottery), CPG (Mello Yello, AHA, SURGE, The Coca-Cola Company, Whirlpool), Travel (Delta Air Lines), Restaurants (Checkers & Rally\'s, Atlanta Bread Company, Church\'s Chicken), and Beverages (Monday Night Brewing). Served on Board of Directors of AMA-Atlanta and have managed internal social media programs & awards submission process. Additionally developed leadership and management skills at Georgia Tech through- President, Student Development Board- VP Marketing & Social Media, Scheller Business Ambassadors - Founder/Chair, Dining & Retail Services Advisory Council- Vice-President, Lambda Sigma Honors & Service Society- Philanthropy Chair, Sigma Alpha Epsilon
Experience
Director, Business Development
Jul 2025 — Present · New York, NY, US
Leading the Growth team for McKinney\'s consumer advertising business
Education
Georgia Institute of Technology
Bachelor of Science, Management
Columbus High School
Magnet Degree
Skills
- Social Media
- Marketing
- Account Management
- Advertising
- Leadership
- Marketing Communications
- Brand Management
- Brand Strategy
- Branding & Identity
- Social Media Marketing
- Client Services
- Digital Marketing
- Consulting
- Microsoft Office
- Recruiting
- Photoshop
- Spanish
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