David Hoffman
Senior Regional Marketing Manager @ Pega | ITSMA ABM Certified | Inflexion ABM Academy Certified | Former Salesforce
- Role
- Sr Regional Marketing Manager, Financial Services Abm at Pegasystems
- Location
- Carmel, IN, US
- LinkedIn followers
- 500 followers
About David Hoffman
Award-winning ABM marketer passionate about bringing creativity and innovation to 1:1 and scaled marketing approaches. ITSMA ABM and ABM Academy certified.
Experience
Sr Regional Marketing Manager, Financial Services Abm
Jan 2023 — Present · Indianapolis, IN, US
Responsible for crafting 1:1 ABM, 1:Few ABM, and Deal-Based Marketing plans for the company\'s top Premier Financial Services accounts • Coordinate across channel owners on the assembly of tactics and activities to drive customer engagement through integrated marketing programs • Serve as the face of marketing for field sales teams, and conversely communicate needs of the field back to the marketing orgAccomplishments: • Created the \"gold standard\" for executive dinners at Pega • Won the Marketer of the Quarter Award - Q2, 2025• Won Gold Marcom award for the “Me, Myself, and AI” executive dinner series - Q4, 2025
Education
Rose-Hulman Institute of Technology
Mechanical Engineering
2008 — 2009
Ball State University
Bachelor of Science, Advertising, Marketing
2009 — 2013
Skills
- Wordpress
- Analytics
- Public Relations
- Media Relations
- Graphic Design
- Online Advertising
- Video Production
- Marketing Strategy
- Mac
- Photoshop
- Copywriting
- Integrated Marketing
- Web Design
- Creative Direction
- Social Media Marketing
- Powerpoint
- Social Networking
- Strategic Communications
- Email Marketing
- Creative Strategy
- Microsoft Office
- Concept Development
- Social Media
- Responsive Web Design
- Public Speaking
- Branding
- Digital Marketing
- Online Lead Generation
- Press Releases
- Workflow Management
- Photography
- Brand Development
- Advertising
- Adobe Creative Suite
- Social Media Management
- Strategy
- Blogging
- Strategic Planning
- Online Marketing
- Marketing Communications
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