David Florence

About David Florence

With a 20+ year track record in executive recruiting, marketing strategy, and business growth, David specializes in helping professionals navigate career transitions with clarity, confidence, and competitive edge. He brings a recruiter’s insight to every phase of the job search—offering expert guidance on market alignment, go-to-market strategy, and professional positioning. His work supports executives across industries in identifying the right opportunities, telling their stories effectively, and advancing confidently toward their next-level roles.He is the founder of an executive recruiting company, a former corporate chief marketing officer and global marketing director, and an assistant director of the University of Southern California Center for Global Innovation. His expertise spans multiple industries, including Artificial Intelligence AI, Business Intelligence BI, LLM, NLP, digital content creation, digital marketing/advertising, social media marketing, SEO, SAS, Telecom, mobile wireless products, and e-mail products.He has been highly effective in market penetration, product and service branding, and go-to-market strategies, positioning his team as solution and consultative sellers. He is an internationally recognized subject-matter expert in multiple technologies and has created digital marketing platforms. He has also partnered with various technology providers to provide complete turnkey solutions. David has also received prestigious industry awards.David teaches business, marketing, and innovation courses at NCCU & JWU. He has taught MBA students at Caltech, CSUN, Pepperdine, the University of LaVerne, UCLA, the University of Redlands, UCSB, and USC. David has served as the President of UCLA Undergraduate Psychology and of UCLA Psi Chi. He received the Electronic Messaging Association Product of the Year Award at Motorola and the PC Magazine Editor’s Choice Award at Sun Microsystems. He has also served as Chairman of the 2018 U.S. Marshall Innovations Conference, which drew over 500 attendees.David earned his MBA, Beta Gamma Sigma, with a full university fellowship from the University of Southern California [GPA 3.8], and a bachelor’s in mathematics and quantitative psychology from UCLA [Magna Cum Laude, GPA 3.8]. He conducted Ph.D. research with a full university fellowship and stipend at Virginia Tech [GPA 3.9].

Experience

1. Professor - Marketing, Strategy, Innovation

   North Carolina Central University

   Jan 2014 — Present

   Develop Master of Business Administration Courses in Marketing, Entrepreneurship, and Strategy, teaching over students and receiving top 10% student evaluations.• Recognized as a subject matter expert and chair of the USC Marshall 2018 Innovation Conference, which had over 500 attendees.• Created courses and taught at Caltech, CSUN, Pepperdine, NCCU, NC State, UCSB, University of La Verne, and USC. David teaches several classes, including:* Executive Strategy, Integration in Business Operations: Strategic Management,* Artificial Intelligence AI, Business Intelligence BI, Predictive Analytics, NLP, LLM* Marketing Entrepreneurial Ventures* Consumer Behavior * Market Research * Marketing Management* Digital Marketing* PPC / Paid Search, SEO / Search Engine Optimization, Social Media Marketing

Education

• UCLA

  Bachelor, Mathematics and Psychology

• Virginia Tech

  PhD, Engineering

• USC Marshall School of Business

  MBA, Marketing and New Venture Management

Skills

• Cloud Computing
• Research
• Social Media Marketing
• Evangelism
• Software Development
• Business Analysis
• Saas
• Web Design
• Virtualization
• Executive Management
• Product Management
• Marketing Strategy
• Online Marketing
• Voip
• General Management
• Staff Management
• Wireless
• Public Speaking
• Customer Relationship Management (Crm)
• Strategy
• Executive Search
• University Teaching
• Sales Management
• Management Consulting
• Email Marketing
• Business Intelligence
• Crm
• Ppc
• Product Marketing
• Marketing
• Business Development
• Software as a Service (Saas)
• Digital Marketing
• Competitive Analysis
• Direct Marketing
• Telecommunications
• Product Development
• Search Engine Optimization (SEO)
• Public Relations
• Business Strategy