David Welland
Head of Pricing @TMF Group
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WORK HISTORY
Head of Pricing @TMF Group
GB
EDUCATION
University of Portsmouth
Bachelor's degree, Accounting
The Chartered Institute of Management Accountants
Advanced Diploma in Management Accounting, Accounting
University of Liverpool
Master of Science (MSc), Organisational and Business Psychology
SKILLS
ABOUT DAVID WELLAND
Results driven Strategic Revenue Management Leader with a track record of optimising both profitability and revenue growth for global organisations. Equipped with advanced expertise in pricing analysis, market research, and competitive intelligence, I excel at developing and executing strategic initiatives that maximise market share and drive continued sustainable business growth.Skilled in Financial and Sales Performance and Growth Generation projects, Operational and Network Performance, Business Process Improvement, and Management Accounting Functions in order to drive the businesses values and responsibilities through sustainable short and long term initiatives. A strong professional approach with both a financial background and psychology education I link the two in order to push results beyond the presentation of numbers to create a structured approach to business growth.My greatest achievements have been seeing the results and outcomes of the projects I\'ve been responsible for and how they have impacted and led to changes within business and customers. Driven by using data and being able to model it to make strategic decisions to influence behaviour I am always looking for better ways of working both within myself and processes.
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