David W. Beety

About David W. Beety

Results-driven leader with 20+ years of experience exceeding ambitious growth targets across Recruitment & Staffing, Healthcare, and SaaS.I specialize in building, scaling, and leading high-performing sales teams while growing and protecting existing account bases. My approach blends disciplined execution with the Diamond-Shaped Leadership model, balancing strategy, people development, and accountability.Through 212°, I focus on depth-based talent evaluation, helping organizations make smarter, more durable hiring decisions through rigorous vetting and nuanced assessment.Core strengths include:Strategic planning and revenue forecastingTerritory and account optimizationMid-market and enterprise transformationTeam development and performance scalingPerformance Based EnviornmentsSpecialties: Sales Leader / International Sales/ Solution Sales / SaaS / Cloud Software / Marketing/ Multi Channel Marketing / Offline and Online Direct Marketing/ eCommerce/ Email Marketing/ SEO/ Websites/ Using Social Media for Business - Facebook & Twitter/ Lead Generation/ CRM/ Customer Insight/ Data Segmentation/ Deliverability/ New Business and Business Development/ Planning and Strategy / New Business Sales / Account Management

Experience

1. Founder & CEO

   212 Titans

   Mar 2026 — Present · Philadelphia, PA, US

   212° Titans is a Full-Service Human Capital Solutions Provider: HR, Ops, A&F, Tech, SalesI founded 212° to solve a persistent problem in recruiting: surface-level vetting that leads to fragile hires. We specialize in depth-based candidate evaluation, going well beyond resumes and interviews to understand how people actually think, decide, and perform under pressure.Our work sits at the intersection of recruiting, assessment, and advisory—helping companies make fewer, better, longer‑lasting hires in roles where fit truly matters.What we do differently:*Deep, structured candidate vetting focused on reasoning, tradeoffs, and judgment*High‑signal evaluation for early, key, and hard‑to‑replace hires*Thoughtful growth support for founders and leaders building their first teams212° is built on the idea that the last degrees before the “boiling point” is what separates good outcomes from exceptional ones.

Education

• Paramus Catholic Regional

  Diploma

  1997 — 2001

• The Catholic University of America

  Bachelor of Arts (B.A.), Sociology and Philosophy

  2001 — 2005

Skills

• Recruiting
• Cold Calling
• Business Strategy
• Marketing
• Leadership
• Leadership Development
• Saas
• • Account Relationship Management
• Sales Management
• Public Speaking
• Customer Service
• Technical Recruiting
• Consulting
• Versatile Sales Capabilities, Successfully Spanning Multiple Industries
• Account Management
• Coaching
• • Performance Metrics Analysis
• Sales Process
• Management
• Team Building
• Software as a Service (Saas)
• Healthcare
• Business Development
• Team Leadership
• Human Resources
• Microsoft Office
• Sales
• Onboarding
• • Business to Business Sales
• Strategic Planning
• • Business to Consumer Sales
• Strategy
• Training
• New Business Development
• Salesforce.com
• Applicant Tracking Systems