David Slade
Senior Director Strategy and Digital Content @ATP Tour
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WORK HISTORY
Senior Director Strategy and Digital Content @ATP Tour
Leading tour initiatives around growth, valuation and commercialisation across all digital platforms for the ATP tour. Developing brand and digital strategies that define the long term objectives of the sport and align with the wider vision of Tennis. Driving accountability within teams to reach these aspirational objectives. Driving forward player and cross organisational activations such as the Netflix Break Point series to draw in a new \'known\' audience.
EDUCATION
Cardiff University / Prifysgol Caerdydd
BSc, Psychology
SKILLS
ABOUT DAVID SLADE
Creative and strategic planning lead across a number of high profile brands, focused on…
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