David Scowcroft
Research Principal @Beesy Strategy
Toronto, ON, CA
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MOBILE NUMBERS
+91 *********19
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WORK HISTORY
Jul 2022 — Present
Research Principal @Beesy Strategy
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Toronto, ON, CA
Research Principal leading a team of researchers and scientists to fuse the power of market research with the deep insights of behavioral science. Specializing in the biopharmaceutical and CPG sectors.
EDUCATION
1991 — 1995
Queen's University
PhD (ABD), Econometrics, Game Theory
1990 — 1991
Queen's University
MA, Economics
1985 — 1990
University of Calgary
BA (Hon), Economics
SKILLS
Quantitative ResearchMarketing ResearchConsumer BehaviourCustomer InsightManagementBusiness InsightsPrimary ResearchProject ManagementQualitative ResearchMarket ResearchStrategic CommunicationsCompetitive AnalysisProduct DevelopmentSurvey DesignAdvertising ResearchFocus GroupsQuestionnaire DesignEthnographySegmentationOnline ResearchAnalyticsBusiness StrategyBusiness DevelopmentBrand EquityPharmaceutical IndustryQuestionnairesCompetitive IntelligenceLeadershipMarketing StrategyConsumer InsightMarket AnalysisPositioning
ABOUT DAVID SCOWCROFT
Quantitative research specialist with a wide range of skills and technical expertise…
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