David Santiago

About David Santiago

I help IT leaders solve complex technology challenges — without the sales pitch…

Experience

1. Hardware Sales Specialist

   NCR Voyix

   May 2025 — Present · Atlanta, GA, US

   At NCR Voyix, a Hardware Sales Specialist plays a key role in driving revenue by selling hardware solutions to businesses, particularly in the retail, hospitality, banking, and other industries that NCR Voyix serves. Here’s an overview of their typical responsibilities:Key Responsibilities:Solution SellingPromote and sell NCR Voyix hardware products (e.g, POS systems, kiosks, ATMs, self-checkout terminals, payment devices, and other enterprise hardware).Understand customer needs and recommend the best hardware solutions to improve their operations.Client EngagementIdentify and prospect new business opportunities while managing existing client relationships.Conduct product demonstrations and presentations to potential buyers.Sales Pipeline ManagementDevelop and execute sales strategies to meet or exceed revenue targets.Work closely with pre-sales engineers, marketing, and technical teams to tailor solutions for clients.Market & Industry KnowledgeStay updated on industry trends, competitor offerings, and NCR Voyix’s product portfolio.Position NCR Voyix hardware effectively against competitors.Collaboration with Internal TeamsCoordinate with product development, customer support, and implementation teams to ensure smooth sales-to-deployment transitions.Work with channel partners and resellers to expand market reach.Contract & Deal NegotiationStructure pricing, licensing, and service agreements.Close deals while maintaining profitability.Skills & Qualifications:Proven experience in B2B hardware sales, preferably in retail, banking, or hospitality tech.Strong understanding of POS systems, self-service kiosks, payment terminals, or related hardware.Ability to build relationships with C-level executives and IT decision-makers.Familiarity with NCR Voyix’s product ecosystem (e.g, Aloha POS, Counterpoint, ATM solutions).Experience with CRM tools (e.g, Salesforce) and sales forecasting.

Education

• Union College

  Bachelor of Arts (B.A.)

  1996 — 2001

Skills

• Solution Selling
• Telecommunications
• Payroll
• Sales Management
• Sales Operations
• Customer Retention
• Customer Service
• Direct Sales
• Mobile Devices
• Payment Cards
• Wireless Technologies
• Product Management
• Cross Selling
• Territory Growth/Development
• Crm
• Salesforce.com
• Territory Account Management
• Account Management
• Telecommuting
• Payment Industry
• Telecommunication Services
• Team Leadership
• Sales Process
• Training
• Microsoft Office
• Sales
• Payment Systems
• New Business Development
• Management
• Team Building
• Product Marketing
• Cold Calling
• Leadership
• Business Development
• Bilingual
• Marketing
• Wireless