David Samad

Creative VM Head - Reebok

Role: Creative Vm Head at Aditya Birla Fashion and Retail Ltd.
Location: Bengaluru, KA, IN
LinkedIn followers: 500 followers

Advertising & MarketingView LinkedIn profile

About David Samad

A seasoned Visual Merchandising professional transforming product aesthetics into…

Experience

Creative Vm Head
Aditya Birla Fashion and Retail Ltd.
Oct 2025 — Present · Bangalore, IN

Education

Oxford Public Scool
12, Science
1999 — 2005
National Institute of Fashion Technology
B.Des, Accessory Design
2007 — 2011

Skills

Visual Merchandising
Graphic Design
Packaging
Web Design
Dreamweaver
Microsoft Office
Photoshop
Photography
Corel Draw
Solidworks
3d Studio Max
Apparel
Textiles
Fashion
Sketching
Fashion Illustration
Trend Analysis
Styling
Merchandising
Trend
Concept Development
Illustrator
Retail
Brand Management
Logo Design
Fashion Design

Contact information

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Work email
•••••@abfrl.com
Personal email
•••••@•••••.com
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Current company

Aditya Birla Fashion and Retail Ltd.

Retail Apparel and Fashion · 15K employees · Mumbai, Maharashtra, India

Aditya Birla Fashion and Retail Limited (ABFRL), part of the Aditya Birla Group, is India’s leading fashion powerhouse, offering a distinguished portfolio of renowned brands and retail formats, catering to multiple high-growth segments. As of Mar 31, 2026, the Company has presence across 1,273 stores spanning over 7.9 Mn sq.ft. retail space. ABFRL’s portfolio includes Pantaloons, one of India’s most loved fashion destinations, and OWND a growing retail format for GenZ and the youth. The Company also operates The Collective, who commands a dominant position as one of the country’s most influential multi-brand luxury retailers, with exclusive long-term tie-ups with global fashion brands including Ralph Lauren, Ted Baker and Fred Perry. ABFRL has also partnered with Paris based Galeries Lafayette to introduce a high-end luxury destination in India. ABFRL is a market leader in branded ethnic wear, its portfolio includes Jaypore and Tasva and it has forged strategic partnerships with India’s top designers such as Tarun Tahiliani, Sabyasachi, Shantnu & Nikhil and House of Masaba. Recently, the Company further expanded its ethnic wear leadership with the integration of TCNS brands, home to leading women’s brands W, Aurelia, Wishful, Elleven and Folksong. To address the evolving preferences of digitally native consumers, ABFRL is also building a portfolio of new-age, digital-first fashion brands under its tech-led venture TMRW. This platform collaborates with emerging entrepreneurs to co-create scalable fashion businesses in India’s rapidly expanding fashion ecosystem.

abfrl.com

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About David Samad

Experience

Creative Vm Head

Education

Oxford Public Scool

National Institute of Fashion Technology

Skills

Find verified contacts for anyone on LinkedIn