David Rowland

Pursuit Coach, Senior Manager - Deals @PwC

London, GB

At PwC, I coach and lead pursuit teams across the Deals business, helping them compete more effectively and win high-value opportunities. My work spans the full sales lifecycle — from early qualification and client conversations through to proposals, pitches, and negotiations.Highlights of my role include- Shaping pursuit strategies on strategic opportunities, aligning GTM priorities with client needs- Facilitating kick-offs, storyboarding, and win theme sessions, coaching teams to sharpen value propositions- Providing independent challenge and review of proposals, pitches, and client tender responses to ensure clarity and impact- Conducting Post-Decision Reviews with clients and internal debriefs to capture lessons and embed best practice- Partnering with Marketing, Business Development, and Account teams to embed sales enablement frameworks across the business- Driving innovation by introducing AI-enabled pursuit strategies that raise quality, speed, and consistencyThrough this work, I’ve helped build a culture of structured pursuit discipline and GTM excellence, equipping teams to qualify effectively and win consistently in competitive markets.

University of Hull

2:1 (Hons.)