David Roselle

About David Roselle

As a collaborative ecommerce executive, I create results-driven sales and marketing business plans grounded in strategy and analytics. Throughout my career, I have propelled development efforts, including the application of new technology and content design while providing ongoing strategic insights based on industry, customer, shopper, and marketplace trends to support the category strategy. Also, in addition to hiring, managing, and retaining a diverse team, I model a coaching, transformational leadership style to further develop teams to achieve and exceed goals. Areas of Expertise Digital Merchandising • Multi-facility Management • High-Volume Growth • Process Optimization • P&L Management • Key Account Management • Negotiation • Leadership • Communication • Forecasting • Competitive Analysis • Analytics • SEO & SEM • Product Management • Digital Strategy • Strategic Planning • Customer Relationship Management (CRM) • Team Development • Finance

Experience

1. VP Ecommerce Sales

   Randa Apparel & Accessories

   Dec 2022 — Present · New York, NY, US

Education

• Union College

  Bachelor of Science (B.S.), Industrial economics

  1997 — 2001

Skills

• Management
• Strategic Planning
• Forecasting
• Business Strategy
• Budgets
• Financial Analysis
• Business Planning
• Leadership
• Microsoft Excel
• Strategy
• Accounting
• Microsoft Office
• Financial Reporting
• Negotiation
• Project Management
• Sales
• Process Improvement
• Analysis
• Customer Service
• New Business Development
• Sales Management
• Team Leadership
• Cross-Functional Team Leadership
• Business Analysis
• Marketing
• Change Management
• Managerial Finance
• Auditing
• Microsoft Word
• Internal Controls
• Training
• Marketing Strategy
• Project Planning
• Public Speaking
• Operations Management
• Corporate Finance
• Team Management
• Contract Negotiation
• Business Process Improvement
• Business Development