David Nicklin
- Role
- Senior Vice President Marketing and Licensing at Gibson Homewares
- Location
- San Diego County, CA, US
- LinkedIn followers
- 500 followers
About David Nicklin
PROFILE Visionary strategic marketing, brand optimization and brand extension expert…
Experience
Senior Vice President Marketing and Licensing
Aug 2017 — Present
Responsible for establishing a coordinated brand marketing and licensing strategy across a variety of House, Celebrity, Consumer Product and Designer brands. Accountable for effective brand management, new product launches, range management, marketing services, communication, social media and direct marketing initiatives.
Education
University of Staffordshire
BA (Hons) Degree, Sports Management
1980 — 1983
CIM | The Chartered Institute of Marketing
Diploma of the Institute of Marketing, Marketing
1983 — 1984
Skills
- Licensing
- Crm
- New Business Development
- Competitive Analysis
- Integrated Marketing
- Direct Marketing
- Brand Management
- Consumer Products
- Strategic Partnerships
- Strategy
- Toys
- Marketing
- Product Marketing
- Merchandising
- Product Development
- Management
- Market Research
- Retail
- Product Management
- Brand Architecture
- Advertising
- Brand Licensing
- Business Development
- Marketing Communications
- Marketing Management
- Market Planning
- Marketing Strategy
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