David Moss
Vice President Client Solutions @Phrasia
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WORK HISTORY
Vice President Client Solutions @Phrasia
Toronto, ON, CA
Phrasia is an AI analytics company that leverages recent advances in deep learning to augment or replace existing social listening, Marketing and HR analytics tools. Phrasia’ spots “pre-behavior” patterns in language, in order to help clients improve customer, employee, and voter engagement. By analysing the language in social media, online forums, customer service calls, public statements, NPS verbatims, town halls, competitive job postings, and a myriad of other sources, Phrasia allows companies to ask less but understand more about what drives results.
EDUCATION
Centennial College
Marketing & Communications
SKILLS
ABOUT DAVID MOSS
A marketing and strategy professional with over 20 years of experience leading teams and growing business for clients across a broad range of categories including Procter & Gamble, Kellogg, GM, & Amazon.My home base is in Toronto Canada where I have partnered with numerous Canadian, US, and Global businesses. For 10 years I managed the North American P&G laundry business responsible for brand and communications strategy. During this time, I also partnered with the P&G global product development team in Geneva. I was responsible for generating and testing consumer concepts to develop marketing toolkits that delivered scale across Latin America, Europe, Middle East, North Africa, and Asia.I’m currently working with the AI innovation startup Phrasia as a business lead and analyst for their fast growing global client portfolio.Specialties: Customer Understanding, Business Strategy, Communications and Engagement Strategy, Product Development, Research, Client Partner, Operations.
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